Roberto c goizueta biography

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Roberto Críspulo Goizueta Cantera (November 18, – October 18, ) was a Cuban-born American business executive who served as the chairman, president, and chief executive officer (CEO) of The Coca-Cola Company from August until his death in October See more.
roberto c goizueta biography

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Roberto Goizueta was a Cuban American chemical engineer who chose to forge his own destiny with the Coca-Cola company rather than simply work for his father.

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Roberto C. Goizueta was born in Havana, Cuba, in , with a natural curiosity and a love of learning.
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In his first five years as CEO, Goizueta increased Coca-Cola’s sales and profits by 50%.